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Tag Archives: marketing

Relationship_Marketing

Relationship Marketing: A B2B Marketing Method

Many argue that marketing is marketing, and there...

‘Grassroots’ Marketing

For most small businesses, the idea of having...
Accounting

Making small business accounting easier

Congratulations! You’ve started you own small business, you’re...

The Future According to China

I recently read an article in The Atlantic...

All You Need to Know About Loyalty Programs

I recently came across an article on Forbes.com...

When Are Discount Vouchers Good for Small Businesses?

Groupons, social coupons, discount vouchers, or whatever you...
Guerrilla Marketing

The Principles of Guerrilla Marketing

Guerilla marketing is a low-cost and innovative method...

How Companies and Users are Going Multilingual on Twitter

The days when people thought a social network...
Short_Attention_Span

Short Attention Span: Give Consumers the Bottom Line

A recent research paper published by Professor Ramesh...

Is Customer Service the New Marketing?

Today, consumers tend to base their purchase decisions...
The_Right_Message

The Right Message

How much thought and creativity do you put...
Damage_Control_Online_Complaints

Proactive vs. Reactive: How to Damage-Control Online Complaints?

A few months ago, I wrote about how...
Customer_Centric_Marketer

The Customer-Centric Marketer

In my previous post I talked about the...
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