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Tag Archives: how-to

Kickstarting on Kickstarter

I was recently invited to my first Kickstarter...

‘Grassroots’ Marketing

For most small businesses, the idea of having...
Being_a_Leader

How to Stop Being a Manager and Start Being a Leader

Leadership is a hot topic in management research....

Due Diligence: Research Before You Buy

The economic recession in the US is long...

Starting Your Own Business: It’s All About Confidence

What makes certain people become entrepreneurs despite the...

Matching Resources with Strategy: A How-To Guide

When running your own business, it’s easy to...

How to Avoid an IRS Tax Audit

Tax season has come and gone, and I...
Guerrilla Marketing

The Principles of Guerrilla Marketing

Guerilla marketing is a low-cost and innovative method...
Cookie_Crumbs

Following the Cookie Crumbs: Two Consumer-Tracking Approaches

Big data is becoming a hot (and some...
Agent of Your Business

Big Data Visualization Tools for SMBs

Big data is becoming a big business. As...
Being_a_Better_Listener

Being a Better Listener

Listening, one of the most basic and uncontrollable...
Starting_a_Small_Business

Starting a Small Business? Simple Tips You Can Take to the Bank

Starting a small business? It’s an exciting and...
Avoid_Social_Media

Avoid Social Media Saturation and Brand for Success

Once upon a time marketing and branding were...
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